As Morocco recorded a 20% increase in the number of visitors last year, confirming its status as the most visited country in Africa, the Atlantic coast has particularly captured travelers’ enthusiasm. Agadir, experiencing rapid growth, is attracting an increasing number of visitors, the publication highlights.
British Airways began servicing this city last year, and the airline has reported a 308% increase in interest in the destination, the newspaper specifies.
Agadir primarily charms visitors with its vast curved beach, lined with sun loungers and cabanas, where they can relax under the sun or try surfing—one of the region’s signature activities. The shoreline also offers picturesque horseback and camel rides, the newspaper adds.
However, Agadir is more than just its idyllic coastline. The city boasts a peaceful marina, high-quality hotels, and a thriving gastronomic scene. From the hill overlooking the city, visitors can take in a panoramic view of not only the vast expanse of Agadir but also major infrastructure projects that reflect the city’s ongoing development.
Indeed, Agadir is undergoing significant transformation, with major investments planned in anticipation of high-profile sporting events, including the Africa Cup of Nations and the 2030 World Cup.
Beyond its wealth of cultural sites and exceptional restaurants, the city’s strategic location makes it easy to organize excursions to Essaouira or the Draa Valley, the high-circulation newspaper continues, asserting that Agadir is the “ideal” destination for a sunny week-long getaway.
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